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Developing Your Personal Brand on Instagram
Let’s face it: Out of all the users and organizations dominating today’s social media landscape, Instagram may just be the most challenging platform on which to establish a distinctive personal brand....
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How Social Media Showed Its Support for Marriage Equality
The morning of June 26, 2015, the U.S. Supreme Court made history when it ruled that same-sex marriage was legal across the country. And very quickly people could see an impact — at least on social...
View ArticleHow Oreo Dunks It on Social Media
It’s “milk’s favorite cookie” and mine as well. Oreo has been around for more than 100 years, but that doesn’t mean the brand slacks off when it comes to advertising its products. The company is...
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Compliance Rules for Financial Institutions on Social
Today, it is rare to find a bank or financial institution without a presence on social media. A few years ago, this wasn’t the case. Institutions were strongly concerned about protecting the privacy of...
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Twitter Lessons Brands Can Learn from Celebrities
Facebook’s trending items recently notified me of Ben Affleck and Jennifer Garner’s impending divorce. While the details of their divorce are arbitrary (and frankly, uninteresting and none of our...
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How to Choose the Right Social Ad Campaign
Deciding where to spend your marketing budget isn’t easy, but advertising on social media is a great place to invest your dollars because of its highly targeted and trackable nature. Don’t take my word...
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Comedy Social Club: The Funny Business of Comedians on Social
My favorite thing about the people of Hurrdat is that we all have a sense of humor. Every single person on our team is funny — how lucky are we? From poking fun at social media fails to finding the...
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Improving Your Brand’s Pinterest Page
Pinterest has come a long way since it began as what many thought of as just a virtual dream board hub. With 70 million users, brands know that Pinterest can be a perfect place to reach a specific...
View ArticleMatt Holt
I’m Matt, the graphic design intern at Hurrdat this fall. I graduated from the University of Northwestern-St. Paul last December with a degree in graphic design. I see design in the creative maelstrom...
View ArticleShelby Rohlff
Hey, hi, hello. I’m Shelby, an ENTJ personality type, avid people-watcher, and frequent coffee drinker. I’m also Hurrdat’s research and analytics intern this fall. As a clueless freshman at the...
View ArticleJulia Jackson
Hello, fancy meeting you here. My name is Julia Jackson, and I’m the Social Media Intern this fall for this awesome company. I can’t tell you how excited I am to be working for Hurrdat while getting to...
View ArticleHow to Avoid a Vacation Hangover
Labor Day has passed, and summer vacations will have to wait until next year, but that doesn’t mean you need to wait until Thanksgiving for your next day off. Vacation time is a benefit most Americans...
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Hurrdat Introduces Three New Interns
We’ve got some news and some new friends we’d like you to meet. We’re excited to share that we’ve added Julia Jackson, Shelby Rohlff, and Matthew Holt to our team for the fall. This is our third group...
View ArticleDigital Marketing Podcasts Worth a Listen
Lately on my commute to work, I’ve traded in the tunes for something a little more educational: podcasts. I started with a few from NPR, and then I discovered MarektingPodcasts.com — a hub of podcasts...
View ArticleDigital Marketing for Major Life Events
In the last 12 months, I got engaged, bought my first home, bought a vehicle, and got married. As a human being, I’m pretty exhausted. As a digital marketer, I’ve been fascinated. To watch the ways in...
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Following Soccer on Social Media
At its core, social media keeps us connected with people, and there’s no better group of people to stay connected with than our favorite teams. For me, that means following my favorite soccer teams,...
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How Keeping UX in Mind Helps the Bottom Line
There’s a term I hear on an almost daily basis. Sometimes it’s when I hear product managers discussing something with designers, other times when search engine marketers are talking about ranking...
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Social Apps for Aspiring Yogis
Batman and Robin. Peanut butter and jelly. Instagram and yoga. There are some things that just seem made for each other. Yoga has been around for centuries, but phone apps and Instagram hashtags like...
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OK, Let’s Review: September Recap
Once a month we like to compile a list of our favorite social media stories from the past few weeks and share them again with you so you never miss a thing — even when you’re not logged in. What...
View ArticleHyperlocal Content for Small Business SEO
Location, location, location. It’s an old business adage, but it still rings true — especially when it comes to local search. The “location” page (or whatever you call it) on your website is an...
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